Metro Performance Glass
Selling Low E by showcasing great NZ design
Architects have an incurable curiosity for ideas and inspiration – and demonstrations of great thinking and product application.
Les Mills developed a new High Intensity Interval Training programme called GRIT – made up of three primary exercise groupings of cardio, strength and plyometric.
RoycroftBrown’s role was to position and launch the new programme, ensuring it was positioned in such a way as to generate immediate demand and the sale of licence agreements to clubs around the world.